The answer to the question about why scammers are drawn to Facebook is the same answer to the question posed to a bank robber as to why he robbed banks. Because that is where the money or in the case of Facebook, the victims and money can be found. The latest Facebook scam follows a familiar pattern. You see a posting on your page that attracts your attention, such as the one now circulating that says “OMG I just hate RIHANNA after watching this video.” The posting may look like it has come from one of your friends, but in fact, your friend’s Facebook account has probably been hijacked. In this particular scam, you are told to share the link before you can see the video. This is a tip off that it is a scam and if you do share it, you become part of the problem by sending it to unsuspecting friends. If you click on the link, two things can happen, you may be led to a survey that you must complete before being able to see the video. This is because the scammers are using this lure to earn themselves a commission for everyone that takes the survey. However, the more sinister thing that can happen if you click on the link is that you may unwittingly be downloading a key stroke logging malware program that will steal all of your personal information, such as credit card numbers and passwords from your computer and make you a victim of identity theft. Either way, after you have clicked on the link, you never see the promised, non-existent video.
These types of scams can easily be avoided with a little skepticism and some fact checking. Don’t trust postings even if they appear to come from your friends. Never click on a link unless you are absolutely sure as to its source and even then, you may have a friend who doesn’t realize they are passing along a scam. Independently check out online the particular item before you even consider clicking on to it.